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Antoinette Cakes

Branding Design

Antoinette Cakes is a make-at-home boxed cake mixes company targeted towards younger generations to encourage at home baking and celebrating all moments- big and small.

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Inspired by the famed saying of Marie Antoinette, "Let Them Eat Cake". Antoinette Cakes provides cake mixes with higher quality ingredients and gourmet flavors. 

The Antoinette brand is targeted towards women in their 20s and 30s celebrating life's exciting and not-so-exciting moments. Each flavor of cake mix is depicted through its own persona of the type of girl that would be buying and using Antoinette.

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