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Creative and Designer
Glossier
Video Design
Glossier is a beauty company that creates skincare and makeup products that promote simplified and beauty through aesthetic packaging.
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The goal for this video segment was to highlight one of Glossier's top best-selling products: the cloud paint blush.
Following inspiration from the packaging of cloud paint the resembles art paint tubes, the campaign follows the concept of promoting creativity through makeup. This concept highlights why consumers wear makeup and the creativity that comes from the art of makeup and individual expression standing parallel to the creativity that comes from other aspects of everyday life, including creating art.
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