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BUZZ 

Branding and Design 

Credits

In an era where sobriety is trending, BUZZ mocktails offers canned non-alcoholic beverages with the same flavour and exciting culture that is typically offered from a social drinking culture. Buzz mocktails encourages the health lifestyle of sobriety while simultaneously encouraging the chaotic social experiences that are associated with drinking. 

 

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We loved the idea of incorporating nature- particularly the lake and images of water into the branding so we paired visuals of ripples with an earthy, water-related color palette and unique yet elegant typeface.

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Packaging design reflects the ideals of the lake and natural elements through teal, white and beige images depicting watercolor art and textured packaging.

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Packaging design reflects the ideals of the lake and natural elements through teal, white and beige images depicting watercolor art and textured packaging.

Website design reflects ideologies of movement through water graphics and moving stills on selected clothing images.

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